Replay Partners with Fuse Media to Expand Media Offerings

Shades of Black, the Leading Channel Celebrating Black Culture in the FAST Space, will come to where users will be able to earn RPLAY crypto token for watching their favorite live TV channels

AUSTIN, TX, USA — Jan. 31, 2023 — Replay, the blockchain platform reimagining video for web3, today announced a partnership with Fuse Media, a Latino-owned, multi-platform entertainment company, to publish its leading FAST channel Shades of Black on, the web3 gamified streaming service. As a result of the partnership, fans of Shades of Black can now earn RPLAY crypto tokens just by watching on from mobile, web or connected TV platforms.

The partnership will see Shades of Black featured on’s “TV Channels” offering, delivered via Amagi, a result of Replay’s ongoing strategic partnership with the leading media provider. The channel partnership is the first joint announcement from Fuse Media and Replay, with both organizations having built their web3 technologies on Theta Network, the leading blockchain infrastructure for media.

The new channel addition is part of an ongoing process to expand the content library and audience of, Replay’s flagship gamified streaming service. The announcement comes shortly after Replay’s recent 2023 roadmap update, which lays out objectives the platform will achieve in the coming year. In the past year, reached several milestones in web3, becoming the first TV platform to offer NFT-gated access to a subscription streaming library. continues to mature into a premium TV offering,” said Krish Arvapally, CEO of Replay, “with incredible partnerships with organizations like Fuse Media empowering us to grow our audience, we can focus on building out our web3 tech stack and bringing more power to users.”

With the addition of Shades of Black, shows like Idris Elba’s Luther will be livestreamed on, expanding the platform’s growing list of premium TV channels while reaching a new audience, tapping into Fuse Media’s unique and authentic understanding of its core multicultural young audience. The channel partnership expands the ongoing collaboration between the two orgs., with Replay recently offering Fuse TV NFT holders a free PLAYTATO — a digital collectible that enables users with boosted rewards on specific playlists. Replay will also be offering unique perks to Fuse NFT holders who watch Fuse TV content like Shades of Black on The collaboration between the two Theta Metachain partners indicates both firms’ commitment to enhancing online video with new web3 technologies.

“We are continuously looking for new, innovative ways to connect with our young, multicultural audience and enhance their viewing experience,” said Patrick Courtney, Head of Streaming and Business Development for Fuse Media. “Fuse was the first TV network to offer access to a streaming service via an NFT in our partnership with THETA, and now by delivering our FAST channel Shades of Black to, we’re able to further explore the future of entertainment in web3.”

Stream Shades of Black on here! To learn more about and how to earn crypto just by watching and sharing your favorite TV shows and movies, visit or search “RewardedTV” on your platform of choice.

About Replay
Replay is the blockchain platform reimagining video for web3. Replay tech powers the web3 gamified streaming service, Tracking video consumption in real time, Replay removes monetization friction for content creators and delivers unparalleled transparency into viewership and performance. Built on Theta blockchain protocol, Replay enables digital-ready streams that are trackable on the blockchain and available for distribution via a consumption- based model, using the RPLAY TNT-20 token to decentralize and reimagine video streaming, tracking and payments.

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About Fuse Media
Fuse Media is a Latino-owned, multi-platform entertainment company dedicated to empowering, celebrating, and amplifying young, multicultural voices. With a portfolio of award-winning original content and a growing global footprint, Fuse strives to authentically reflect the world of its young and diverse audience, pioneering a multicultural and creative destination. The Fuse Media family includes Fuse, Fuse+, Backstage, Shades of Black, Latino Vibes, OUTtv Proud, Camptastic, FM (Fuse Music),, and Fuse Content Studio, its in-house production arm, as well as a growing branded content and live events business.


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